what

research
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qualitative & quantitative research to identify market opportunities & ground new experiences

ideation

design thinking & participatory practice to uncover and dream new products & services

definition
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design/ux methods, tools & metrics  to define and refine products, services, systems & strategies

testing

user assessments, metrics, heuristics & live observations to test the whole experience

Rich user insights are core to great experiences and successful products. By mixing diverse methods, tools and techniques we ensure that experiences & products deliver the magic that end users - and you - deserve.

 

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Our toolbox of methods, tools and techniques includes:

• Experience & Product Design • Ethnographic & Observational Techniques • Heuristics, User Testing, Metrics, Usability • Surveys • Trends, Ecosystem, Market, Tradeoff Analysis • User-Centered & Participatory Design • Scenario & Persona Development • Agile • Storytelling • Focus Groups, Interviews, Workshops • Design Thinking • Roadmaps & Strategy • Visual & Interaction Design • Creative Direction • Market Research •

          Reach out to discuss how we can help you advance your goals.